Advertising 2.0

The Business Law section of the American Bar Association promoted their 2008 annual Global Business Law Conference with an ISAT Newsletter. ABA's Business Law, a client of PCG since 2002, used the ISAT Newsletter for email marketing and registration.

Labels: 2.0, banners, Chicago, email, Internet Secured Application Technology, ISAT, Lifestyle Computing, Marketing, multimedia, online advertising, PCG, Performance Communications Group, Podcasts, video

Home Team Pest Defense, working with Builder's Homesite, Inc, a Performance Communications Group publishing partner, requested an Advertising 2.0 banner with both video and secured data capture. PCG created the banner below also known as a 'banner widget.'

This banner empowers the viewer to act on this messaging without having to link away from the site they are on. As part of PCG's Advertising 2.0, LifeStyle Computing Philosophy, this LandAuction.com banner provides a secured data entry form as well as video to present the most ideal messaging and immediate call to action.

Labels: advertising 2.0, banners, Chicago, email 2.0, Internet Secured Application Technology, ISAT, Marketing, multimedia, online advertising, PCG, Performance Communications Group, Podcasts, video

PCG, working with Event Marketing partner MarketingWerks, has provided the online development and support for Hershey's Theme Park Picture Program. MarketingWerks event crews take pictures of Hershey Park's attendees, uploads these images into the PCG Upload Engine and the images are immediately available online at the Picture Redemption Site (seen below).

PCG developed an ISAT Application specifically for Picture Programs. In addition to the normal ISAT site and support, PCG created a 'Add Icon' feature that allows viewers to add and size 4 Hershey icons to their images.

Labels: advertising 2.0, banners, Chicago, email 2.0, Internet Secured Application Technology, ISAT, Marketing, multimedia, online advertising, PCG, Performance Communications Group, Podcasts, video

Northwestern University Sports

Labels: advertising 2.0, banners, Chicago, email 2.0, Internet Secured Application Technology, ISAT, Marketing, multimedia, online advertising, PCG, Performance Communications Group, Podcasts, video